Valentine’s Day isn’t just a good holiday to sell chocolates. You can also boost your profits significantly. Studies revealed that customers want to see a special amenity as part of their shopping trips: gift wrapping, This season, you might want to get a gift wrapping service for your business. Here’s why…
๐๐ฒ๐๐๐ฒ๐ฟ ๐๐ฎ๐น๐ฒ๐. The National Retail Federation found that 63% of consumers spend more money when their gifts are wrapped. The prettier the wrapping, the better the sales are.
๐๐ฒ๐๐๐ฒ๐ฟ ๐ฒ๐ ๐ฝ๐ฒ๐ฟ๐ถ๐ฒ๐ป๐ฐ๐ฒ. You want your customers to have a good time, right? 70 percent of customers will pay extra for a better experience, and that includes gift wrapping.
๐๐ฒ๐๐๐ฒ๐ฟ ๐น๐ผ๐๐ฎ๐น๐๐. Another study by a store known as “The Wrapped Package” noted that stores had a 20 percent increase in repeat sales after gift wrapping was offered as a service.
๐๐ผ๐ป๐๐ฒ๐ป๐ถ๐ฒ๐ป๐ฐ๐ฒ. An NYC florist noted that they were able to boost sales by 10 percent after offering gift wrap services for Valentine’s Day. The reason why people bought more? It was convenient.
The numbers are clear. Gift wrapping makes sense, business-wise. So make sure your employees know how to wrap and make sure you have enough supplies to weather the storm of Valentine’s Day.